Predatory Thinking
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- JUST HOW DUMB ARE WE?
- 20/05/2013
- HOW DUMB ARE WE? A few days ago I got an email asking if I wanted to be on a Channel 4 documentary about advertising. Apparently the government is worried about all the expected Bulgarian immigrants next year. ...
- IT'S A MATTER OF LIFE AND DEATH
- 15/05/2013
- When my son was very small he asked me about death. We were driving along on a sunny day. Suddenly the concept hit him with the weight of a cartoon anvil. I heard his little voice from the back seat say “Daddy, I don’t want to die”. ...
- DIFFERENTIATE OR DIE
- 13/05/2013
- Gordon Smith didn’t go to art school. He started at 16 as a runner in an ad agency. Then he managed to get a job in the studio, then a junior art director, then senior art director, then head of art, then creative director. ...
- TWO WRONGS DON'T MAKE A WRIGHT
- 08/05/2013
- A while back, Robin Wight was involved in a project that needed some careful public relations handling. The most influential man in this area is Alan Parker, founder and chairman of Brunswick PR. ...
- NOT SO ELEMENTARY
- 01/05/2013
- Joseph Bell was a physician at Edinburgh University in the 1870s. He constantly taught his students observation and deduction. To notice every tiny detail and draw conclusions. ...
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Dave Trott's Blog
Daily Archives: 24 September 2012
HEGARTY ON PITCHES
Two of the most perceptive things I heard on pitching came from John Hegarty. No surprise there then. John was talking about opening up BBH in New York. He said they started by doing their pitching the traditional …
Predatory Thinking