Dave Trott's Blog

    Roberto Mancini is manager of Manchester City. He spent a fortune on players because the club’s owner was desperate to win the Premiership. In truth there was really only one team to worry about, the other Manchester team: … read more

  When I was a young copywriter at BMP, I saw a young account man going though a video of a football match with a stopwatch. He kept freeze-framing the game, then rewinding it, then timing particular sections. I watched … read more

    Two of the most perceptive things I heard on pitching came from John Hegarty. No surprise there then. John was talking about opening up BBH in New York. He said they started by doing their pitching the traditional … read more

    When I was at art school in New York, there was a massive billboard in Times Square that puffed out steam every ten seconds. It was for Camel cigarettes. It had a man’s face painted around the hole … read more

    On Friday, I did a talk to 1,500 people in Brighton. I got to the venue just before kickoff, 9am. Masses of people were queuing round the block. I was told this was the theatre where ABBA won … read more

    Most people know about Churchill. Churchill was the old guy who looked like a bulldog. He was Prime Minister during the war, smoked a cigar, did the V sign, and made some great speeches, right? Well yes, that’s … read more

    At the Republican convention they naturally portrayed Barack Obama as a bad president. They criticised his record on jobs and the economy. A week later, at the Democratic convention, Bill Clinton made a speech in support of Obama. … read more

    By 1918, Germany had had enough of The Great War. They had six million casualties. So they asked for an armistice. Not a surrender, an armistice. They didn’t think they needed to surrender because there wasn’t a single … read more

  Do you have any regrets? Would you change any of the decisions you made in the past? Would you go back and do anything differently if you could? Well think of this guy. In 1976, in the days before … read more